Metasearch For Hotels
There’s a huge misconception within hospitality that “managing” metasearch channels takes nothing more than an idle tech connection set up by your booking engine, that simply publishing rates and inventory is enough.
You’ll capture some bookings that way, but when monitored and managed properly, metasearch can help you address specific need periods, target your ideal guests, and generate direct bookings.
Plus, metasearch captures travelers who are at the bottom of your sales funnel making it your best channel to steal market share from OTA’s.
They’re your guests, you should own the relationship. And the data.
A GCommerce Product
Media Management
is in our DNA
Metadesk is a GCommerce product. And for 20 years now we've helped hoteliers capture market demand, increase market share, and of course, battle OTA's for direct business.
Today’s customer journey can have up to 60 touch points. Modern hoteliers understand that it's important to achieve visibility throughout this journey. With so much time and energy put toward full funnel representation, it's imperative you nail the bottom of funnel strategy with metasearch campaign strategy and optimization.
Key insights
Request your copy of the
Metasearch Pro Tips Ebook
Learn the metasearch advertising techniques the pro's use to boost your property's direct bookings.